Maximize Engagement with Game-Day Promotions

Deliver custom offers and promotions based on realtime customer engagement data and loyalty status in more ways than one via the:

  • Mobile Wallet Loyalty Pass: See what purchases qualify for a promotion via your Digital Loyalty Card. Simply tap to see different promotions.
  • Action Stream: View promotions on the home page, conveniently added to the event card.
  • Event Calendar: Find upcoming promotions within our comprehensive schedule of future events.

We offer a variety of ways to promote your offers to keep fans motivated and coming back for more:

  • POS Promotions: Discover exclusive point-of-sale (POS) promotions tailored to specific game days or events. Look for special offers on concessions, merchandise, and more! Every purchase earns you valuable points, and we can allow for point multipliers on select items, like doubling your points on all pizza purchases.
  • Scan & Earn: Stay informed about upcoming promotions on your Digital Loyalty Card and simply scan your card during checkout to earn special bonus points or offers.
  • Season Ticket Member Offers and Discounts: Let your most loyal fans know what promotions they qualify for whether it’s a discount on merchandise, concessions or cash back to be used towards an upcoming renewal.
  • Surprise and Delight: Reward your most loyal fans with a personalized offer for a free drink or one of their favorite concession items based on our expansive database to let teams know what each fan loves the most.
  • Special Gameday Events: Call out special giveaways like a bobblehead night or make sure fans or students know what gear they should wear to the game for themed nights (80s night, Blackout – wear all Black, Halloween night, etc.)

These features work together to help your fans:

  • Maximize your fan’s point earnings: By participating in your strategic promotions and special events fans can rack up their points faster.
  • Stay informed: Ensure your fans never miss out on upcoming game day activities and exclusive offers.
  • Enjoy a smooth checkout: Keep things hassle-free with easy scanning of your fan’s Digital Loyalty ID for points, offers and payments.

Our Game-Day Promotions empower your organization to:

  • Act on Real-time data available via FanMaker API – See live analytics of all POS purchases (even non members), including breakdowns by location, category, and even individual SKU items
  • Immediately send personalized and targeted offers to your fans
  • Increase spend and engagement at your events
  • Elevate and optimize your relationships with sponsors and partners

Stay tuned for further updates and announcements as we continue to enhance your fans’ game day experiences!

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