Exciting Leadership Update at Fanmaker
We are proud to announce the promotion of Logan Haen to Chief Operating Officer (COO)
How the Oilers Used Fanmaker Kiosks to Add 60,000+ New Loyalty Members
Over the course of the playoffs, more than 60,000 new fans joined LOILTY Rewards, pushing the total membership above 145,000. Among those new members, over 20,000 were entirely new leads—never before in the team’s database.
The New Fanmaker Logo
To start off 2025 right, we’re launching the new Fanmaker logo and branding. Founded in 2007 as row27 Studios, we
SDK 2.0 – Background Check-ins, App Rewards, and Support for Multiple Programs
Every year, more partners are choosing to embed their FanMaker program in the primary team app via the FanMaker SDK. The SDK provides a no-compromises integrated experience for fans that increases loyalty program use and satisfaction. With the new version 2.0 SDK, we are adding some amazing features that our partners are sure to love.
Cleveland Browns “Barking Backers” Dog Fan Club Now Powered by FanMaker
We’re excited to launch our first pet affinity program, Barking Backers – the official dog fan club of the Cleveland
Mastering Fan Engagement: Transforming Insightful Data into Action
Gather data on your fans or your dedicated season ticket holders, to the first game ever to your game earlier
Baylor Bold Weekend Scores Big: Increased App Usage, Attendance and New Sign-Ups
Baylor Bold Rewards demonstrated an innovative fan engagement strategy by driving participation, excitement and attention to their spring and winter
Foster Fan Engagement and Unlock Insights with Stories
Stories is a dynamic tool to engage and cultivate deeper connections with your fans through interactive: Tailored Experiences for Targeted
Maximize Engagement with Game-Day Promotions
Deliver custom offers and promotions based on realtime customer engagement data and loyalty status in more ways than one via
Your Loyalty Program, Available on All Platforms
FanMaker delivers a comprehensive interactive experience on all platforms, so no matter where your fan clicks a link, or scans
Loyalty Pass Now in Apple and Google Wallet
Fans can now add their Mobile Wallet Loyalty Pass to their Apple or Google wallet apps, ensuring the pass is accessible on game day, right next to their ticket. That’s the ease and convenience of FanMaker’s Mobile Wallet Loyalty Pass, and it’s changing the way fans engage with your venue or event.
Cultivate Lifelong Brand Loyalty with FanMaker Kids Clubs
In today’s competitive landscape, securing loyal, engaged customers from a young age is crucial. FanMaker Kids Clubs provide a strategic